IF YOU'RE TIRED OF FEELING STUCK, GUILTY, AND ALONE, THEN THIS PROGRAM IS FOR YOU. KEEP READING!
The You 2.0 Program
The You 2.0 Program
⚠️ WARNING: This Is NOT for Wannabes, Fake Tough Guys, Or Beta-Men Chasing A Quick Hit Of "Inspiration." This Is For Dead Serious Men Who Are Tired Of Wasting Their Lives — And Are Ready To Become The Man They Were Called To Be.
⚠️ WARNING: This Is NOT for Wannabes, Fake Tough Guys, Or Beta-Men Chasing A Quick Hit Of "Inspiration." This Is For Dead Serious Men Who Are Tired Of Wasting Their Lives — And Are Ready To Become The Man They Were Called To Be.
from the desk of
Alex PAyne
Husband | Father | Entrepreneur
Alex Payne
My name is Alex Payne, and I created You 2.0 for men who are tired of drifting, carrying pain in silence, and living without clear direction.
This mission is personal.
I grew up without healthy masculine guidance, in a broken home surrounded by physical abuse, substance abuse, and trauma no child should have to witness. For years, I carried pain in silence, battled destructive habits, and had to do the hard work of healing, rebuilding, and becoming the man I was called to be.
Later, while serving in law enforcement, I saw how broken men without discipline, direction, and purpose can impact families and communities for generations.
That experience, combined with my own journey through healing, fitness, therapy, discipline, and faith in Jesus Christ, shaped the work I do today.
Today, I am a husband, father, serial entrepreneur, founder and host of the Purpose Over Pleasure Podcast, public speaker, and servant leader.
You 2.0 was created for men who feel lost, stuck, wounded, or disconnected from purpose.
This is not empty motivation or fake macho advice. This is about healing, discipline, faith, purpose, and becoming the kind of man who can lead himself, his relationships, and his family well.
I believe most men are not weak. They simply lack proper guidance.
And when men heal and grow, lives change for generations.
THE PROGRAM
A 6-month coaching experience built around healing, discipline, faith, accountability, and real transformation.
01
6-MONTH TRANSFORMATION
This is not a weekend challenge or short burst of motivation. You 2.0 is built as a process because real change takes structure, time, and accountability.
02
LIVE COACHING
Weekly 60-minute group coaching calls give members direction, accountability, and the opportunity to work through real-life challenges.
03
PRIVATE COACHING
Members receive 6 one-on-one coaching calls to address personal obstacles, goals, and the areas where they need direct support.
04
THE VAULT
Access 14 short video lessons designed to guide each phase of your transformation and keep you moving between coaching calls.
05
SPECIAL GUEST APPEARANCES
Monthly special guest coaching appearance by the industry leaders. Learn first hand from the industry experts in the fields of business, relationships, self-mastery, fitness, and more.
06
BROTHERHOOD
A private community of men committed to growth, discipline, faith, healing, and accountability.
The You 2.0 Program is built around the areas that shape a man’s life: family, purpose, and discipline.
WHAT YOU’RE REBUILDING
FAMILY
Family gives a man something greater than himself to protect.
Purpose starts at home. A strong man learns to lead, love, and protect the people entrusted to him.
Purpose
Purpose gives a man direction when life gets heavy.
A man with purpose stands for something bigger than himself and turns pain into responsibility.
DISCIPLINE
Discipline is built when no one is watching.
A man rebuilds himself one hard choice at a time by keeping the promises he makes to himself.
START YOUR APPLICATION
This is not a contact form.
This is a selection process.
Only serious applicants will be accepted.